INSIGHTS
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Designing Advent Calendars
Dating back over fifteen hundred years, to the fourth and fifth centuries, Advent remains one of the oldest Christmas traditions. However, its original significance has changed much since its conception,…
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Telling Stories Through Animation
Insatiable user appetite for short, digestible and moving content makes animation an appealing medium for audiences. Produced quickly, easily, and inexpensively, animations are also an accessible and effective choice for…
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How to Recognise Good Design
Everything has a design, from microscopic organisms in nature to an advert in Times Square. The best place to find good design is in nature, where organisms have evolved over…
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User-Centric Design: Understanding the User and Designing to their Needs
It’s estimated there are over 700,000 young carers across the UK. This figure equates to one in twelve secondary school–aged pupils. It’s likely, therefore, that there are young carers in…
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The Value of Branding for Start-ups
Branding for start–ups can be a critical factor of early survival. Gaining quick market attention, industry recognition, user engagement and universal confidence rely heavily upon effective brand creation. This may…